Search engine optimization has been described in such a way we believe as to totally confuse webmasters to the extent that they think it is brain surgery when it is not. Search engine optimization otherwise known as SEO is preparing your web site in such a way as to make it search engine friendly. When this website SEO is completed then all there is left to do is to tweak the web site for the individual engines, preferably Google. The SEO is partly done by experience following the individual algorithms of the major search engines and partly by studying the top 5 search engine positions that come up on Google when you search for a particular phrase that you want to target in your niche market. Without boring you too much with scientific explanations of website promotion via optimization I will just point out the main ingredients that goes into achieving Top 5 positions on the search engines. These are not in any particular order and all in my opinion are equally important because the search engine algorithms fluctuate so often.

Web Site Optimization Basics For All Websites

1	Naming your website. Try to name your website if possible with at least one of your main keywords in it. For example if we were JTSearchEngineOptimization.com if someone types in JT, Search, engine, optimization or any combination of the three or four words we will achieve high relevance under those keyword phrases.
2	Content rich pages. By this we mean having some relevant graphics and text on your pages that utilizes your main keywords for that particular page. For the graphics use ALT Tags with relevant text so the graphics are read as page text also. Also page text needs to be strategically placed on the page. You can’t just throw text on your page. It has to be located where it will achieve the most relevancy.
3	Utilize keyword density and keyword proximity on your pages. There are formulas for these that every seo expert should know. These mean just understanding how many times to utilize a particular keyword phrase and where to place it on the website.
4	You need to have relevant meta tags. You need to have your targeted keywords for a particular page in your title tags, alt tags, description tags, keyword tags and your headers.
5	Links, linkage, link popularity, page rank or like I like to say link relevancy is important also and most times completely misunderstood. A link is basically someone placing a button, text or a banner of yours on their web site that links to your website. We go to many websites that have thousands of links but yet they are ranked 1,405,560,049 under their main keyword phrase they are targeting. Then we go to one that has 10 links and they are ranked 10th on Google under the same keyword phrase. Why? Relevancy is the answer.
6	Interlinking all pages together and to the index page of the website is important.
7	Naming your pages utilizing very relevant keyword phrases is very important.
8	Anchor text which is the text that is used on your link is very important.
9	Creating a web site that is easy for the search engines and people to navigate.
10	Having a site map on your index page so that the search engines can spider every page of your web site at once.

We can go on and on but these are the foundation for quality Adult Search Engine Optimization or SEO. There are many more but you are probably bored enough as it is. If you enjoy boredom give us a call and we answer all questions related to search engine optimization for free. If you don’t want to be bored and actually want to make money call and hire us to make you the money you want to be making.
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